The brand’s history began in 2009 with the first perfumes under the name of the Gritti family. Luca Gritti, the nose behind all the fragrances, created the Black Collection including bestsellers such as 19-68, Decimo, Rebellion. Some years later, White Collection was presented where the perfumer explores femini-nity’s different aspects through the most appealing fragrance families: floral, fruity, and gourmand.
After the worldwide success of Chantilly, Rebrodè, and Macramè, the brand launched I Turchesi Collection, an homage to the south of Italy, its breathta- king colors and perfumes. Pomelo Sorrento shortly became the bestseller; its vivid character represents the new standards of luxury perfume made in Italy, together with heady compositions of the latest Ivy Collection.
The quintessence of Gritti Venetia is Gritti Privé selection, dressed in velvet and 24-carat gold. These bold, rich, and eclectic extrait de parfum represent the Italian style.
All of our fragrances are made in Italy in our own production facility in Bologna, Emilia-Romagna, where we also work with many high-end perfumery brands from around the world. We are one of the few niche fragrance manufacturers in Italy with our advanced production technologies.
Luca Gritti personally controls all production processes of Gritti Venetia. It is essential for the brand to support local artisans: we order unique handmade caps and boxes from the best Italian luxury packaging experts and cooperate with some raw materials producers from the south of Italy, known for its excellent citrus oils.